Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
Other verses (found here)
The north wind doth blow,
And we shall have snow,
And what will the robin do then, Poor thing?
He’ll sit in a barn,
And keep himself warm,
And hide his head under his wing, Poor thing!
The north wind doth blow,
And we shall have snow,
And what will the swallow do then, Poor thing?
Oh, do you not know
That he’s off long ago,
To a country where he will find spring, Poor thing!
The north wind doth blow,
And we shall have snow,
And what will the dormouse do then, Poor thing?
Roll’d up like a ball
In his nest snug and small
He’ll sleep till warm weather comes in, Poor thing!
The north wind doth blow,
And we shall have snow,
And what will the honey-bee do then, Poor thing?
In his hive he will stay
Till the cold is away
And then he’ll come out in the spring, Poor thing!
The north wind doth blow,
And we shall have snow,
And what will the children do then, Poor things?
When lessons are done
They will skip, jump and run,
Until they have made themselves warm, Poor things!